OpenAI rolls out ChatGPT ads in India, over 50 brands on board | India News - The Times of India
OpenAI rolls out ChatGPT ads in India, over 50 brands on board | India News - The Times of India
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OpenAI rolls out ChatGPT ads in India, over 50 brands on board
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OpenAI rolls out ChatGPT ads in India, over 50 brands on board
Aabhas Sharma
/ TNN /
Aug 28, 2026, 02:39 IST
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From Sept 4, businesses will also get access to a self-serve ChatGPT ads manager (File photo)
NEW DELHI:
has started showing ads on ChatGPT in India. The company has rolled out advertising for logged-in adult users on its Free and Go plans, while paid subscriptions including Plus and Pro remain ad-free.
Over 50 brands are expected to begin advertising on the platform this week, with WPP and Omnicom among the initial agency partners.
From Sept 4, businesses will also get access to a self-serve ChatGPT ads manager, with daily campaign budgets starting at Rs 725, potentially opening the platform to smaller advertisers alongside large brands.
An OpenAI spokesperson told TOI that the company expects early advertiser interest across travel, financial services, retail, and health and beauty.
“India’s particular opportunity lies in its combination of large enterprises, a sophisticated agency ecosystem, and a long tail of small and medium-sized businesses that can access the platform through self-serve tools,” he said.
OpenAI is positioning ChatGPT advertising differently from conventional sear